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10-year-old Florida twins’ hip-hop, hand-washing routine wins second annual APIC Film Festival

06/04/2012

Contact:  Liz Garman
202-454-2604
egarman@apic.org

Jennifer Crawford
202-261-2889
jennifer.crawford@mslgroup.com

10-year-old Florida twins’ hip-hop, hand-washing routine wins second annual APIC Film Festival
Videos highlight infection prevention best practices to keep patients safe

San Antonio, Texas, June 4, 2012 – Ten-year-old twin brothers Jerry and Josie Herman, rapping about proper hand hygiene, won first place in the second annual Film Festival during the 39th Annual Educational Conference & International Meeting of the Association for Professionals in Infection Control and Epidemiology (APIC).

“Scrub-a-Dub Dub” was written and produced by the Creative Services Department at All Children’s Hospital in St. Petersburg, Fla. The video features former All Children's patient Jerry and his twin brother Josie, also of St. Petersburg. Jerry spent several months in All Children’s ICU almost totally paralyzed by Guillain-Barré Syndrome, a rare autoimmune disorder which affects the nervous system. Thanks to the high-quality care he received at All Children’s, Jerry is now able to keep up with his twin. 

The creative team produced a crisp, three-and-a-half minute video that not only reinforces proper hand hygiene technique for healthcare professionals, but also encourages patients and families to participate in this important infection prevention strategy.

The video won top honor for its whimsical tone, but also its strong underlying message about hand hygiene delivered with a child’s bluntness. The chorus states: “We don’t care if you’re a doctor, a parent, or nurse; if you’ve got patient contact, you wash your hands first!” 

To underscore their message, Jerry and Josie provide step-by-step instructions to teach viewers how best to wash their hands.

“We are honored to recognize All Children’s Hospital for the creative and effective way they are promoting hand hygiene,” said Barb DeBaun, RN, MSN, CIC, Chair, of APIC’s 2012 Annual Conference Committee. “Scrub-a-Dub-Dub is entertaining, but also drives home a critical message for all audiences–that proper hand hygiene can prevent the spread of infection in healthcare settings and at home.” 

APIC Annual Conference attendees will have the chance to view the People’s Choice Award nominees and vote for their favorite, to be presented at the closing plenary on June 6. The nominees, who come from facilities in São Paulo and San Francisco, Indianapolis and Honolulu, among others, were chosen out of nearly 40 video submissions. 

The videos focus on compelling issues, such as the spread of healthcare-associated infections, reducing catheter-associated urinary tract infections, and the role of environmental services in infection prevention. Still others highlight topics ranging from central line-associated blood stream infections, the proper transportation of patients with infections, and the importance of flu vaccines.

The APIC 2012 Annual Conference, June 4-6 in San Antonio, is the most comprehensive infection prevention conference in the world, featuring more than 100 educational sessions and workshops led by top health experts. The conference is designed to help attendees translate the latest science into practical strategies for the reduction of healthcare-associated infections. The Twitter hashtag #APIC2012 is being used for the meeting.

About APIC
APIC’s mission is to create a safer world through prevention of infection. The association’s more than 14,000 members direct infection prevention programs that save lives and improve the bottom line for hospitals and other healthcare facilities. APIC advances its mission through patient safety, implementation science, competencies and certification, advocacy, and data standardization. Follow APIC on Twitter: http://twitter.com/apic.


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Contact Info

Liz Garman

202-454-2604
egarman@apic.org